Bugsy Steel is a commercials director best known for his strong cinematic style and in-camera visual effects. He has directed television commercials for some of the most respected luxury brands around the world such as Range Rover, Aston Martin, Porsche, Ray-Ban, Chanel, HugoBoss, San Pellegrino, Macallan Whisky, Tanqueray Gin, IWC Watches, Braun, Meta and many more.

Bugsy has also had the opportunity to work with a number of high-profile talents such as Stanley Tucci, Felicity Jones, and Lewis Hamilton, Ellie Goulding, Steven Gerrard and Mark Webber as well as a number of high profile designers, models, and artists.